cbr150r vs vixion

Ngomongin penjualan motor kelas sport naked inilah yang paling bikin penasaran dan paling heboh, siapa lagi kalau bukan Yamaha vixion vs Honda CB150R. Dua motor2 ini seakan menjadi barometer keberhasilan kedua pabrikan di segmen motor sport.

honda cengkareng

Nach pada penjualan bulan april 2016 lalu menurut data AISI persaingan diantara keduanya semakin sengit setelah Honda CB150R mengalami peningkatan yang signifikan dan vixion anjlok terlalu dalam. Yamaha vixion yang biasanya terjual lebih dari 15ribuan bahkan hingga 20ribuan unit perbulan di bulan maret 2016 hanya tercatat  8.200-an unit saja, dan lebih parah bulan april yang cuma 6.200-an unit. Sementara CB150R di bulan april 2016 melambung tinggi terjual 16.493 unit.

20 KOMENTAR

  1. di lihat lihat pasar sport mulai mengecil, uforia sport waktu trennya vixion dah mulai hilang, dulu vixion bisa tembus 42rb unit/bulan.waktu itu CB150 juga bisa mencapai 26rb unit perbulan. di bandingkan sekarang mah jauh banget, gabungan keduanya cuma kisaran 23rbuan/unit.pasar sport mulai bergeser ke matic 150 cc , kayak N-Max maupun Vario 150

    • komen yg ‘makes sense’ banget. kalau ngomongin kenapa vixion penurunannya lebih tinggi dari cb bisa jadi karena konsumen sudah rada jenuh dengan (engine) vixion yg sudah cukup berumur, meskipun secara fungsi dan performa tidak kalah (setara) dengan cb, imho

    • Cerdas. Inilah yg sepertinya sdh dibaca yamaha. Mau setangguh apapun barisan motor yamaha, pasti tumbang jg dihadapan honda yang punya kekuatan produksi, promosi dan finansial yg luar biasa. Yamaha sadar betul akan hal ini. Setelah hampir 10 tahun jualan Vixion dan sudah laku jutaan unit, kini saatnya pasar mulai jenuh, segmen sport mulai terus merosot sementara honda dengan girangnya merasa berhasil merebut tahta. Jebakan batman yamaha berhasil lagi, yamaha jauh berpikir kedepan bahwa kini mereka bakal menguasai segmen big skutik. Dan tren mengarah kesana. Cepat atau lambat sport bakal ditinggalkan mengingat big skutik lebih cocok dengan kondisi jalanan saat ini dan memiliki akomodasi lebih baik juga performa mumpuni yg tidak kalah dengan motorsport. Honda dengan girangnya berhasil merebut alfamart dari yamaha, sementara disana yamaha sedang membangun alfamidi yang lebih besar dan komplit. Yamaha tampak cerdas ditengah segala keterbatasannya.

  2. Dan Pispotpun tumbang juga…
    btw thanks for bloggers who obey Hondut’s order…
    One Voice, One Order, One enemy,,,,
    all blogger one voice given by one order to destroy one enemy…
    selamat ya para blogger, Anda turut membuat masyarakat tidak punya second opinion lagi tentang produk kompetitor

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